Meet Elaine—the AI Salt & Straw GMs love for cutting time-to-hire by 85%
Restaurant Type
Quick Service Restaurant
Headquarters
Portland, OR
Location Count
10-50
Products used
Challenge
At Salt & Straw, ice cream is about inspiring experiences and community connection. But as General Managers (GMs) were bogged down by time-consuming hiring tasks, the growing admin burden pulled them away from nurturing teams and delivering the brand’s signature experience.
Company Type
Quick Service Restaurant
Headquarters
Portland, OR
Location Count
10-50
Solution
Elaine, LANDED’s AI hiring assistant, automated key stages, saving GMs time and reducing manual tasks. Seamlessly handling the process, Elaine ensured candidates had a positive experience, strengthening Salt & Straw’s employer brand while letting GMs focus on building community and delivering a memorable experience.
“Before LANDED, our GMs were spending a lot of time reviewing resumes, scheduling interviews, following up. With LANDED, it’s been a complete shift. Candidate flow is stronger. Screenings are handled by our AI, Elaine. The scheduling is so much faster. It’s eliminated the administrative burden our managers have had for so long, so they can focus on leading the team, creating memories in our scoop shop, and building culture.”
Deanna Silva
Director of People Business Partnerships
Results
- Elaine drove a 20% interview-to-hire rate, double the 10% industry average.
- With Elaine’s help, Salt & Straw’s GMs saved 36 hrs for GMs each month.
4 day
Time to interview, reduced from 28 days
<24 hr
Time to interview, reduced from 2 weeks
Read the full case study
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