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LANDED Plus: A Complete Guide

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Everything you need to know about LANDED Plus, your expert recruitment marketing tool to optimize your job board spend while boosting your candidate pipeline.

Background 

At LANDED, it's our goal to help your business hire faster and smarter. This means driving the highest quality of hires in the shortest time possible to maximize your ROI. 

An often overlooked part of the talent acquisition process is recruitment marketing. Similar to how generalized marketing is crucial for restaurant and hospitality brands to secure customers, recruitment marketing is necessary to secure top quality team members. 

With the constantly shifting landscape of ad sponsorships and the growing importance of social media to attract Millennial and Gen Z candidates, LANDED Plus is our solution to broaden your hiring pipeline. 

How Does It Work? 

Our data-driven approach takes all the guesswork out of job board sponsorships. 

You’ll decide on a budget that works for your hiring goals and timelines, then hand it over to our experts to manage your ad spend. Our team can also make data-driven budget recommendations if you feel that you need more guidance. 

If you choose to opt-in to our Programmatic Sponsorship approach, our team will track key triggers like applicant volume or interview booking thresholds, fully customized for your business. When performance thresholds are met, we automatically sponsor jobs to keep your pipeline flowing. 

You get clean, transparent reporting on every sponsorship decision, so you always know where your budget is going and how it's performing.

Why LANDED Plus? 

Frontline hiring moves fast, and recruitment marketing needs can shift just as quickly.

Sometimes, you're looking for rockstar candidates to level up your team and need targeted, premium sponsorship strategies. Other times, you're severely understaffed and focused on driving high-volume applicant flow to meet basic staffing needs.

In each scenario, the approach to job board spending should be different—and that's where LANDED Plus comes in.

We've built a smarter process designed specifically for the industry's real-world demands. Our platform, powered by data and expert insights from working with hundreds of leading hospitality brands, automatically adapts your sponsorship strategy based on a range of factors—including your candidate pipeline, hiring goals, and historical performance data.

When your pipeline is strong, we optimize for quality and cost-efficiency. When you need volume fast, we broaden reach and increase sponsorship intensity. It's an intelligent, flexible approach that helps you hire the right people faster, no matter the scenario.

Key Benefits You'll Experience

  • Maximize ROI on Sponsorship Spend: Our data-driven recommendations eliminate wasted spend by targeting the right roles in the right locations at the right time. You'll see better performance from every dollar invested.
  • Save Time and Eliminate Busywork: People operators and hiring managers have enough on their plates. We eliminate manual posting and management across multiple job boards, monitoring performance, and managing separate invoices. LANDED Plus consolidates everything into one seamless experience.
  • Proactive Pipeline Management: With our Programmatic option, we’ll spot low applicant flow and act before you even notice a gap. Your hiring pipeline stays consistently full without constant monitoring and adjustment.
  • Transparent, Actionable Reporting: Get clean insights on every sponsorship decision, platform performance, and ROI metrics. Know exactly how your budget is working for you.

Frequently Asked Questions

How does pricing work? 

As every business has different hiring needs, pricing is customized to your historical sponsorship spend. Reach out to your Client Strategist to learn more.  

Additionally, we evaluate sponsorship performance over time to ensure that you’re not paying more than necessary. LANDED’s tech continuously optimizes the entire hiring funnel, reducing reliance on expensive top of funnel boosting by getting more out of every stage.

Where do you distribute job board sponsorships? 

We have access to an extensive network of 80+ platforms, including major job boards like Indeed and ZipRecruiter, industry-specific boards, social media platforms, and niche sites that target specific skills and demographics. Our team implements boosts based on your brand’s specific needs, using data to determine which sponsorships and platforms will maximize your budget.   

What happens to my existing job board relationships? 

LANDED Plus can work alongside your existing relationships or fully replace them, depending on your preference. We'll discuss the best approach during your consultation.

How quickly will I see results? 

Most clients see an improved candidate pipeline within the first 24-48 hours of deploying LANDED Plus. Many factors can vary the immediacy of results, including geography, candidate pool availability, competition, seasonality, and more. Our team closely monitors your local hiring climate and optimizes for the best results. 

Can I adjust my budget if my hiring needs change? 

Of course. We understand that hiring needs change with seasonality and business needs. Our goal is to save your time, money, and effort during the sponsorship process. From building a budget, identifying where to allocate, distributing funds, and performance monitoring, our goal is to make your lives easier. With the goal being to save your money on sponsorships, we will evaluate the prospect of changing budgets on a fluid basis.

Do I get dedicated support? 

Yes, every LANDED Plus client receives dedicated account management. You can contact our team for questions, strategy discussions, or performance reviews anytime.

How does the reporting work? 

You'll receive detailed reports showing which jobs were sponsored, on which platforms, performance metrics, ROI analysis, and recommendations for future optimization.

How Do I Get Started with LANDED Plus? 

LANDED Plus is available now for all LANDED clients.

If you have any additional questions about upgrading to LANDED Plus, please reach out to your Client Strategist.

LANDED takes care of all your recruiting to save you time and money.
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